Web Designer in Ulhasnagar

WHAT IS A WEBSITE?


A website is a collection of interconnected web pages stored on the web server and accessed by other computers.

What is a Web Page? A web page is like a single page in a book. It is a file of information having a mix of text and graphics. Web pages can be linked to one another using hyperlinks, allowing visitor to quickly jump from one web page to another.

What is a Web Server? A web server is an internet-connected server that hosts one or more websites. When viewing a webpage, your browser sends a request to the web server for the specified URL.

DO I NEED A WEBSITE?

“My business doesn’t need a web site, because my business is listed on the web site of my trade organization, or listed on local search or Internet yellow pages. People who want to buy my product or service find it locally, pick up the phone and call me.”

“People in my industry are not on ‘the web’ and don’t need to be. We get business from referrals of our satisfied clients”

Unfortunately, however, there are still misconceptions and myths about the purpose of web sites, even in today’s internet-savvy world. While one site’s purpose is to sell something, another site purpose help strengthen relationships. In today’s world, a web site can be built and used for variety of purposes, depending upon the products and services and the type of organization.

WHY DOES MY BUSINESS NEEDS A WEBSITE

What will a web site accomplish for my business? Will it bring new clients? Paying clients? Serve existing customers better? Or will it be just another expensive waste of time. You may be surprised at just what a web site can do for your business. Not only can it bring you more customers, but it can also increase your sales, open up new markets and take your business to next level.

WHAT CAN A WEBSITE DO FOR MY BUSINESS


Perhaps you are thinking that a web site is a waste of time. Think again. Many of our clients including mine, web site has given credibility, new leads, new customers, great reference, and great profitable new projects. It can work for you, too

Top 12 things a website can do for your business.

Company Web Page Design Company Web Page Design in Ulhansagar, Kalyan | First Impression
BUILD PROFESSIONAL IMAGE

The business website is the first impression many people have of a company and it is responsible for both developing and maintaining your business’s image. A business website should communicate clearly who you are, what you do, and what you stand for as a business. So how do you build a good online image? Verbally and Visually. The visual element of website contains graphics, artwork, colour schemes, photos, and layout. The verbal content – every word – must convey strong message that engage the visitor, keep him on the site, and make that person to take action.

EDUCATE PEOPLE ABOUT YOUR BUSINESS

A website provides valuable information to your target audience. Your website provides access to your brochure, case studies, white papers, interactive product demos, technical specifications and more. Moreover, the information can be updated quickly so that is always up-to-date.

SHOW THAT YOU ARE "RIGHTFUL" BUSINESS

One of the toughest challenges for any new business (especially a service business) is to show prospective customer that you are, indeed, a rightful, valid, legitimate business – that you are here to say and not going to run away. Web site gives signal to a new customer that you are a serious business owner, and that they can trust you. Consumers feel safe about businesses with websites rather than just having a phone number on an online directory.

PRE-QUALIFY PROSPECTS

A well-written web site should give enough information about your product, services, price, experience, team and testimonials to a potential customer before they speak to you or your staff. Web site pre-qualifies prospects by providing plenty of information about your business. This means you spend less time with customers who are not serious about buying, or who don’t have enough money to afford your products or services.

PUT YOU ON PAR WITH COMPETITORS

The Internet is the first place your target market searches for product and services information. 97% of people search online to find a local business nearby and at this very moment, there is someone in your area searching for services that you fulfil. If you don’t have a website, and your competitors had, then they will be happier to take away business from you.

ADVERTISE AT LOW COSTS

A website is an effective, affordable way to advertise your business than a display ad in “yellow pages” or print advertisement in a newspaper. It’s cheaper to update a website than to reprint a brochure to reflect the new or latest product changes. A website is more interactive and entertaining than advertisements on print.

GIVE CREDIBILITY AND EXPERTISE

If you’re into expert-based services such as consulting, design, medical, legal or financial services, credibility will always be a challenge. How do you show people that you have the experience to do the job?. The easy answer is: a web site. A simple five-page website gives your customers an overview of your experience and services, using a client list, testimonials, and samples.

SELL YOUR PRODUCTS SERVICES

A web site is a great way to generate sales revenue. Your website can be another point of sale for your business. It minimizes the face time required by salesman during the sale, as most of the information about your product services is available on your website. 75% of Business-to-Business (B2B) and Small Medium Enterprises believe that their website enhances their business effectiveness, improves communication and increases sales. B2B websites play a vital role in attracting potential customers and in influencing purchasing decisions here’s how:

  • Interactivity – Ability to place orders, make payments, track orders, compare competitor’s product, interact with other users etc.,
  • Informative – Ability to arrange content, information (Tech specifications, Product usage, manuals etc.,) images, graphics and so on in a manner that increases clarity and makes it easy for a buyer to find the relevant information quickly.
  • Privacy and Security – Ability to have a secured site, not share user’s data, implement a privacy policy and adhere to terms of services.
  • Accessibility – Poor download speeds, inability to access website temporarily, long waiting time to load web pages result in user frustration and lost sales.
TELL CUSTOMER AND PROSPECT ABOUT YOUR PRODUCTS SERVICES

Maybe you have a product or services that is difficult to sell; perhaps it requires a lot of education for a customer how it works, or perhaps it takes customer awhile to figure out why it's better than competing product. If your product is complex or requires deep customer knowledge, a web site is a perfect vehicle to communicate.

PROVIDE BETTER SERVICE

By having FAQ’s (Frequently asked questions), support forums, online chat, contact information, software updates and patches, tutorial videos, downloadable product manuals, tech specifications – the list goes on, can alleviate some burden from customer service employees..

WIN NEW CUSTOMERS AND MARKET

A website can expand your customer base and get you new customers. You can user your website to reach out to new cities, geographic markets outside your service area, new markets in other states and countries cost-effectively.

RUN YOUR BUSINESS 24X7

A website empowers you to run your business 24x7 a week. While you’re at home, website could be bringing in new leads and sales. Many people buy for instant fulfilment.

MORE BENEFITS?

Blog List

PLANNING YOUR WEBSITE


Define your website’s goals, objectives and audience. Goals are the results you want to achieve within a specific time-frame. Objectives are methods to accomplish the website’s goals. And recognizing the needs, wants and expectations of target audience provides the most value to that audience. Develop a plan for your website to avoid frustration later.

CREATE VISUAL SITEMAP


A sitemap is a visual picture of all the pages on your website. It is a preliminary outline of the main pages or sections you want on your website. If you are planning to create a standard website the page titles:

Content is the meat of your website, and it’s the reason people come to your website. If you don’t have unique content, people will click away. To help users find your website, place keyword-related text in headings, title, meta-tags, image-text and descriptive page titles. Quality and unique content attracts, informs and persuade the website visitors to take required action. Here is a brief overview of the content your website should include on each page.

HOME PAGE

Home page also known as Index page is the first page visitors see at a website. A Home page should:

PRODUCT SERVICE PAGE

The product service page describes:

  • What you do?
  • What product services you sell?
  • Features and short description of your product or services and photos of the same. .
  • Pricing of your product services. It’s up to you do decide to include or exclude.
  • If you have more than five product or services to list, you probably need to create subpages or separate pages for each of your products or services.

CLIENT'S PAGE

There’s nothing that impress people more than testimonials from your happy customers. The clients page tells us who your customers are, how your products or services have helped them. Prospective customers want to know who else you do business with. To make your clients page better, ask your favorite customers to provide you’re a testimonial quote describing in one-or two-line why they love your product or services or how it has enhanced their life.

ABOUT US PAGE

The about us page is 2nd most visited page after the home page. New visitors, particularly who aren’t familiar with your products and services enter the about us page and they want to:

  • The Story behind your setting up your business.
  • Your personal and professional background.
  • People who founded the company.
  • How long the business has been established.
  • The team involved in the business
  • The photographs of founders and the team.
  • The mission and vision statement.
  • Know that your business is legitimate or not.

CONTACT US PAGE

This page provides the contact information of your company. It includes phone number, address, social media links, email and an enquiry form. By providing authentic contact information you establish credibility with prospective customers.

PRIVACY POLICIES AND COOKIES

Specific laws, depending on which country or state you are in require you to publish a privacy policy declaring how you collect data from your website visitors and what you plan to do with it. Cookies (text files that contain information – usually a site name and unique ID) and other web-tracking tools also needs to be enacted in your website.

PORTFOLIO PAGE

A few types of business that commonly use a sample or portfolio page are:

  • Writers
  • Graphic Designers
  • Photographers
  • Architects and Builders

FAQ's

To clear the objections, doubts from the prospective customer. Here are few common FAQs:

  • How do I return my purchase? What I have to do?
  • How long does it take for refund?
  • Whom to contact for support or service related issues?
  • What are your payment terms?
  • Will I get training?
  • What if product is defective or doesn't works?
  • Do you carry specific size, color, specifications etc.
  • How do I unsubscribe from your mailing list.
  • Do you accept International Debit or Credit Cards?

BLOG

A blog is a series of articles, ideas, insights, opinions, suggestion, news, topics, or activities related to your business. Adding a blog to your website is one way of keeping your site up-to-date, dynamic and enables you to interact with your visitors. Google loves blog content. It helps your website get listed higher. It provides more relevant, keyword-rich content for your site. It presents you as an expert authority in your area. You can demonstrate your achievements. Blog can attract new prospective customers.

DESIGN THE WEBSITE PAGE LAYOUT


There are many ways to design a page layout for your website. Design is more than just graphics. It includes the way the pages are organized – the linked arrangement of the website’s pages from the home page (Site structure), the buttons or links that enable the visitor to get to those web pages (navigation menus) and technical details such as how the web programming language is used. Layout all the elements of your website in such a way that it’s easy for your readers to use. The design of website involves colours, fonts, images and layout.

PUBLISH YOUR WEBSITE


You’ve purchased a domain name; your website content is well-written; your design looks cool and you’ve decided where to host your website. Before publishing your site, test your website – Testing your website involve very simple things like:

Once you have tested your website thoroughly and corrected any problems, you can make it available to your audience by publishing it to a live web-hosting server. Publishing your website to web server involves uploading all your files – HTML, CSS, Scripts, Images, and other related files to the web server. Once your files are on web server, anyone who types your domain name into their internet browser, from anywhere in the world, can see your website.

PROMOTE YOUR WEBSITE


Now that you have published your new website, you need to market it in order to reach the target audience. One of the biggest mistake business owners make is create a beautiful website, then allow it to sit, untouched for years hoping it will bring results. If you want to maximize your return on time and money you spent on your website, promote it. Use traditional offline marketing and online promotional techniques to generate quality traffic to your website.

  1. Have a Unique Content - The most important way to ensure regular traffic to your website is to have the value-added and unique content on your website. The easiest way to do this is write content keeping target audience in mind, how they are going to benefit it. Value-added content is information that is relevant, informative, accurate, and of high quality. Regularly updating content, gives visitors a reason to return to your website.
  2. Publicize your website - Include your website URL on any material you send out:
    • Business Cards
    • Letter Heads
    • E-mails
    • Brochures
    • Newspaper Ads
    • Yellow Pages Ads
    • Quotations and Invoices
  3. Submit your website to online directories - You might find lists or directories of sites, that can share your website link and other information free or by charging very nominal fees.
  4. Social Media - You can use social media in various ways to promote your website, such as sharing updates, reminding customers of an event, creating a poll, linking your website to a photo, and more. Post pictures or short videos that your followers can see, share and comment on. Create a business profile or dedicated company page on all social media platforms.
  5. Search Engines - Finally, you want to ensure that your website is being listed and found correctly by search engines. Submit your sitemap to search engines. Search engines will find and index your website and make it available online for users. Sitemap generally contains information about your website, such as its URL, brief description, keywords, navigation links etc,.
  6. SEO (Optimizing your website for search engines) - – Just because your site is listed on search engines database, doesn’t mean you will get millions of hits. SEO helps your website move up the list. Few SEO techniques to get your site on top are:
    • Keywords – Keywords are simply words or phrases that describe your website. A search engine locates your webpage using words or phrase used by user found in that webpage.
    • Meta-tags – Meta-tags are special HTML codes added to webpages, that contain information such as keywords and description of that specific webpage.
    • Inbound links – Get request from other quality websites to insert your website link on theirs. This makes your site connected. The more links that point to your website from other sites, the more popular your site will be and would be on top listing on search results pages. Inbound links work well when the companies are in related fields, but are not direct competitors.
    • Webpage Content – Clearly worded webpage text and density of specific keywords on your webpage can increase the possibility of your webpage in top list.
  7. Pay-Per-Click Advertising - The highlighted search results on the top of the search engine pages (ad) are sponsors and utilize pay-per-click advertising campaigns for specific search word or phrase. Most search engines charge you money only when someone clicks on your ad.
  8. Tell your existing customer about your website - Simply telling people, informing family, friends, colleagues and business associates is a free way to market your website.
  9. Advertising Networks - Advertising networks bring together few companies that offer or sell ads on their website. The type of ads offered by online advertising networks include banners ads, pop-up ads, and sidebar ads. The purpose of these ads is to motivate visitors to click the ad, thereby driving traffic to advertiser’s website.
  10. E-mail and SMS - Email and SMS can be a cost-effective way to promote your website’s content, products, updates and services. Before sending emails, it is best to take the permission from the visitor – Opt-in forms. Visitor submit his email address, cell phone number and other required information and agrees to receive messages.
  11. Offer Specials only on your website - A great way to get the customers on your website is to offer a special discount on products, coupons, free shipping, money back guarantee for thirty days, free samples, free trial memberships, free gifts etc.

Conclusion

If you’re a small business that needs a web site but do not have a large budget or have time constraints, klick digital's internet design provides responsive web design services, and it's for you. It is also perfect for freelancers, organizations, associations, non-profits, and anyone else who needs a web site up and running quickly and cheaply. We provide cheap website design for small business.

No matter what type of business you run, klick digital helps you in creating and marketing web site. The actual creation of the web site boils down to five simple steps. They are:

Web Designer in Kalyan

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If you're looking for web design services or professional website designers near - Ulhasnagar, Kalyan and in Ambernath - look no further than our web design company near Ulhasnagar, and having served clients all over Mumbai. We are dedicated to providing high-quality and affordable web design services that help businesses succeed online. Contact us today to learn more and let's work together to build a strong online presence for your business.

If you would like more information on our web designing pricing or packages or would like to get me on board to help you with social media marketing in any way, Please      E-mail Me